Game Research
If (like me) you’re interested in computer gaming (bigger than the movie industry) click on this summary of a research report written by Yuanzhe (Michael) Cai of Parks Associates.
[tease]
“More than 50% of U.S. Internet gamers spend time playing games against others. In addition to LAN parties filled with gaming PCs, cold pizzas, and caffeine-loaded drinks, gamers have an increasing number of options, including massively multiplayer online (MMO) gaming, multiplayer Internet gaming, online console gaming, and multiplayer mobile gaming.”
p.s. Last weekend I did not even start up World of Warcraft (WoW), the Massive Multiplayer Online Role Playing Game (MMORPG) I’ve elected to try. The outcome of my WoW Project is clearly in jeopardy when the thought of starting to play reminds me of a long neglected trip to my dentist. But I’ll soldier on. That is not meant to be a pun, but it is.