ZapIt — An $80 DVD and Videogame Player
ZapIt is a low-cost DVD and game console targeted at families.
The games are simple, such as multi-player trivia, memory games and other card games. Up to six players use infrared remotes to control play.
There may be room for this very different take on gaming. It’s certainly not a twitch gaming experience (e.g. PlayStation 3), but it should appeal to seniors, young kids, and families who’d like something wholesome to do together.
That’s a pretty substantial market any way you cut it.