Evan Williams: How to Evaluate a New Product Idea
Evan Williams writes Will it fly? How to Evaluate a New Product Idea.
He lists seven characteristics of a new product idea:
Tractability Question: How difficult will it be to launch a worthwhile version 1.0?
Obviousness Question: Is it clear why people should use it?
Deepness Question: How much value can you ultimately deliver?
Wideness Question: How many people may ultimately use it?
Discoverability Question: How will people learn about your product?
Monetizability Question: How hard will it be to extract the money?
Personally Compelling Question: Do you really want it to exist in the world?
[via Techmeme]