Robert Levine: Top Ramen tells alternative bands: “Blog often, tour hard and keep expenses down.”
Robert Levine writes about how independent record label Fueled by Ramen markets alternative bands. Don’t miss the fan site for Panic at The Disco, a Fueled by Ramen label. Here’s a pleasant cut from their album Pretty Odd.
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Mr. Wentz set the pattern for Fueled by Ramen’s marketing strategy: blog often, tour hard and keep expenses down. When Mr. Janick signs bands, he tells them how hard they will work, not how rich they will become.
Words to live by.